Digital Printing Market – Development, Traits, Forecasts (2020

New York, December 21, 2020 (GLOBE NEWSWIRE) – Announces Publication of Report “Digital Printing Market – Growth, Trends, Forecasts (2020-2025)” – p05999335 /? utm_source = GNW
Regardless of the message or product, size has become a major trend in advertising.

– Significant improvements in just-in-time print production efficiency and an increased focus on supply chain management, such as superior demand forecasting, have resulted in less waste across the print market. Technological developments for digital printing have ensured the minimization of waste and kept the print quality at the same level.
– Digital printing with advanced technology uses mild solvents and fewer harmful chemicals than traditional printing technologies such as offset and solid ink printing. Therefore, with the increasing focus on green printing and low cost production, the demand for digital printing solutions in the printed electronics market is growing.
– Commercial printing as a major application is experiencing temporary and structural changes as it is challenging to switch from traditional printing methods to digital presses immediately. The cost of printing is expected to take a toll as it is still a niche method that requires printing shorter / custom batches.
– However, as large consumer-centric manufacturers gradually switched to custom packaging to improve shelf visibility and attract customers, the adoption of digital printing became critical. Beverage company Coca-Cola was an early adopter of such a system and launched several campaigns based on digitally printed, highly customized labels. The demand for digital prints wrapped on the glass fronts of office buildings has increased. Digitally printed banners on the sides of buildings have increased. The automotive industry has also become an important part of the digital advertising world. Cars, buses, vans, and trailers are completely wrapped in digital prints.
– The high-priced investment costs for digital printing have a negative effect on the growth of the entire digital printing market. These costs included the purchase price and installation fees (if applicable), maintenance and support costs, and the price of ink and other consumables.

Major market trends
Commercial printing is expected to see significant growth

– Thanks to technological developments, digital printing has been able to be quick, inexpensive and deliver high quality results. Another reason for the increased interest in digital printing is that a commercial printer can offer on-demand printing. Laser printers are inexpensive and, unlike inkjet printers, have high output speeds.
– As part of this segment, advertising, commercial printing, transactional printing and security printing are all within the scope of this study. Commercial printing has been popular since the invention of the printing press. The technological spread as well as the increasing applications are likely to increase the demand worldwide.
– The inclusion of bespoke marketing messages in advertising and marketing strategies is one of the drivers in the commercial printing industry. This is creating a significant demand for personalized print content that commercial print companies serve with digital printing technologies.
– These technologies include Variable Data Printing (VDP), which allows images, text and graphics to be customized on any printed portion of their content. The constant importance of the short-term self-publishing industry leads to a high demand for digital printing due to its advantageous aspects such as ordering flexibility, optimized warehouse processing and minimizing the time to market for printed content. This would also contribute to the growth of the commercial printing industry.
– The growing advertising needs of companies around the world as well as the extensive technological diffusion are currently the key factors for the market growth. Companies are increasingly using digital printers because they are cheaper and more efficient for mass printing.

APAC shows the qualities of being the fastest growing market

– The Chinese printing industry is showing a high level of enthusiasm and interest in new, data-based business models, digital platform solutions and end-to-end digitalized value chains. The proliferation of digital printing has enabled local designers to access over 12,000 folding box designs online, making packaging design a pioneering roll-out.
– The current trends and demand for digital printing in China were fueled by the 2016 government issue of the People’s Republic of China Network Security Act. The same required that large companies should use 80% of domestically manufactured products by 2020. Due to the need for digital information and a security strategy, most companies and institutions in China began to replace their traditional devices with local products instead of global brands. This also affected a large chunk of the print service providers who showed up in facilitating the vision.
– In such fierce competition, those involved in the digital printing industry are involved in strengthening their competitiveness, for example by investing in new production facilities, innovating products, intensifying research and development and exploring overseas markets.
– In September 2020, Arrow Digital Pvt Ltd, a company involved in the distribution of a wide variety of materials and equipment for digital printing, installed the EFI Pro 32r + at VGA Digital Printers in Pune, India. The company expects the new installation will strengthen its current production capacity through increased speed and lower printing costs per square foot. In addition, the company’s ability to print on a variety of substrates and with ink proves economical.
– The Japanese digital printing market is being driven by a number of factors, including the increasing adoption of e-commerce, consumer electronics, and packaged and processed foods. In addition, factors such as the increase in demand for various application areas have driven the market growth in the country.
For example, in the book printing industry, new publications are expected to drive market growth over the forecast period. For example, Taschen’s Japanese woodblock print is a new 600-page book released in December 2019. The book has seen growing interest as the book is designed to trace the exquisite history of Japanese woodblock printing.

Competitive landscape
The digital printing market is moderately competitive and consists of several key players. In terms of market share, some of the key players are currently dominating the market. The companies operating in the market use strategic cooperation initiatives to offer specialized products, increase their market share and increase their profitability. The companies operating in the market are also engaged in start-up mergers and acquisitions that will help improve the digital printing equipment market portfolio and strengthen their product capabilities.

– September 2019 – Southland Printing Company Inc. acquired the business assets of Digital Printing Systems Inc., a provider of printed parking and transit products. This suggests that market participants are trying to expand their expertise in digital printing through an expanded range of products.
– May 2019 – With the acquisition of the UBS Printing Group, the Westrock Company expanded its capacities to support the body and beauty care and nutraceutical industries. This acquisition is likely to add to the company’s west coast presence and is expected to become part of WestRock’s Multi Packaging Solutions business.

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