Edeka has started converting a former Real store into a Marktkauf banner at Duckwitzstrasse 55 in Bremen.
The renovation project will be completed in two weeks before the new store reopens its doors to customers on September 30th.
The store at Duckwitzstrasse 55 is the second Real store in Bremen that Edeka Minden-Hannover is taking over.
Unlike the Marktkauf in Steinsetzer Strasse that opened in July, the new store in Duckwitz is being completely rebuilt and optically redesigned to make the store future-proof.
Edeka is investing an undisclosed amount in the mid single-digit million range in the market.
The dealer will keep the Real team in Duckwitz with more than 100 employees, including two trainees.
By hiring more trainees, the dealer wants to significantly strengthen the team in the future.
Store manager Nina Isikli: “The entire team is happy that the time of hope and fear is finally over. Now we can shape our future here under the umbrella of Marktkauf and together with Edeka Minden-Hannover. “
The renovation project
Before the market purchase opens its doors, the retailer ensures that he is offering a high quality range of goods. Isikli and her team, supported by numerous colleagues from Edeka Minden-Hannover from the areas of IT, shopfitting and sales as well as various external service companies, will implement this vision together.
The conversion includes the installation of new cash registers and scales, the conversion of numerous shelf systems as well as the renewal of the IT infrastructure and the merchandise management system.
With the installation of a new CO2 refrigeration system with heat recovery, the cooling units are operated sustainably and the rest of the warehouse is sustainably heated using the waste heat from the system, Edeka continues.
Further renovation measures include the installation of new energy-saving LED lighting systems and the expansion of the fruit and vegetable department and the self-service baking station.
Freshly prepared sushi dishes for on the go are available in Eat Happy’s new sushi bar.
With the switch to market purchase, there is also the EASY Shopper – a modern shopping cart with a scan function on the trolley, which makes repacking at the checkout superfluous and makes shopping more convenient for the customer.
In addition to the change in technology and the product range, employee training is very important to Edeka, the dealer continues.
The delivery of goods from the Edeka warehouses in Minden-Hanover will also be a decisive factor, as Edeka had taken over the Real store with no remaining stock.
© 2021 European supermarket magazine. Article by Conor Farrelly. For more retail news, click here. click Subscribe to to register with ESM: European Supermarket Magazine.