Fitbit Acquisition Closed By Google Retailer And Marked With Banner Message |

The acquisition of Fitbit is currently being advertised by Made by Google with a store link. The Google Store is the place where you can learn more about Made by Google and buy products directly. Following the completion of the acquisition, announced this morning, the Google Store pages have been updated with the teal banner.

It will appear when you scroll to the top of the page. It seems like a very prominent statement for the people checking into the store. The link from the advertisement takes all users to Fitbit’s main product page, which is responsible for listing everything from smart scales to fitness trackers to smartwatches. There you will find accessories such as replacement chargers and additional tapes, as well as subscription services. Finally, there is an “Equipment” section in Fitbit, where people can buy clothes like branded jackets.

It remains to be seen how Google sells Fitbit products

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There is an additional welcome message on the homepage of the Google Store, on which Chromecast, Nest Audio, 5 / 4a Pixel 5G are advertised in addition to all products. That message includes the Fitbit Sense along with a second link to explore. In addition to Facebook and Twitter, this is an important way for the store to inform people about its new product.

It will be interesting to see if the store will sell Fitbit products as the acquired company has been working on managing its retail location for some time. It is likely that, like the way third party accessories are sold, Google will first sell and add Fitbit products. If Google decides to sell and add its products, it will be a milestone for Google to mark the return of smartwatches on the site after doing something similar with Sport and LG Style.

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