Georgia-Pacific Acquires third HP PageWide Corrugated Press To Develop Hummingbird Digital Printing – Overlaying the Printing Inks, Coatings and Allied Industries

Georgia-Pacific, a leading manufacturer of tissue, pulp, packaging, construction products, and related chemicals, is expanding its Hummingbird digital printing solutions with the purchase of an HP PageWide T1190 Press.

The new 110-inch wide web press for corrugated printing production will be installed at a new Hummingbird location in Arizona later this year.

The HP T1190 is the converter’s third inkjet press, installed since 2015, when digital printing services started with the HP T400S press and then a 110-inch T1100 press was deployed.

Georgia-Pacific’s Hummingbird provides a range of digitally printed corrugated packaging solutions for consumer products, electronics, and food and beverage brands across North America.

Hummingbird’s digital offerings include corrugated shelf packaging (SRP), food trays, large format cardboard boxes, e-commerce solutions and volume displays (POP).

“Our brand and trade conversion partners can now reduce their inventory of printed packaging, reduce turnaround time, make frequent design changes, and offer more graphic versions,” said Robert Seay, VP, Digital Printing Solutions, Georgia-Pacific. “With our continued investments and network in 30 states, we have unparalleled digital printing capacity with a national printing base to provide efficiency and redundancy that can transform the corrugated supply chain for brands across North America.”

According to Smithers market analysis, the global volume of inkjet corrugated packaging increased more than 20% in 2020 compared to 2019, even amid the ongoing COVID-19 pandemic.

“Georgia-Pacific continues to invest in Hummingbird digital print positions to improve brand supply chain efficiency through easier inventory management and faster turnaround,” said Carles Farre, VP and GM, HP PageWide Industrial. “HP digital corrugated printing solutions are gaining traction with an accelerated number of customer installations around the world, enabling converters to run digital operating models based on fast time-to-market and sustainability benefits.”

The HP PageWide T1190 digital preprint machine is a six-color inkjet printing machine (CMYKOV) with a web width of 2.8 meters. The press uses real HP A30 water-based inks.

With the HP PageWide T1190’s throughput of up to 305 meters of corrugated cardboard per minute, it can deliver up to 100 million corrugated boxes per year.